Planning is essential to creating a competitive advantage for your small business, and properly done, it can actually be fun. That is the message of this thorough guide, written in easy-to-follow, nontechnical language that you don’t need an MBA to understand. In what areas will your business specialize? What are some of the resources you will need, and challenges you will face? How much do you want your company to grow? Once you have established a vision of your business’s future, you will be on your way to making it a reality.
Topics covered include:
- Creating a business model
- Identifying and beating the competition
- Calculating expenses
- Determining whether you need additional capital
- Avoiding common mistakes
- Writing your executive summary
- Developing a marketing strategy
- Evaluating your team
- Analyzing your progress
- And more!
AuthorBy Brian Hill, By Dee Power
Published1 February 2013
Dimensions5.25 x 8.25in.
"Power and Hill have developed a customer-centric business planning tool that will be useful for first-time entrepreneurs, experienced business leaders, and those in between." —Phillip S. Estes, Managing Member, Horizon Holdings, LLC
"A must-have resource for every business owner whether they are starting up their first business or looking to expand an existing enterprise." —Quinn Williams, Attorney; Founding Chair of Arizona Governor's Small Business Executive Council
"The essential guide to writing a business plan, filled with nuggets of wisdom every small business owner needs to succeed." —Fern Reiss, CEO, PublishingGame.com and Expertizing.com; author of The Breast Cancer Checklist